Ray and Jock talk about big and little ideas, influence for equity and why good brand names are hard.
Podcast: Download (Duration: 22:42 — 32.7MB)
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In this episode
0:00 Opening titles
0:20 Big and little ideas
3:08 The creator economy
5:53 Influence for equity
12:46 Fresh lemonade
15:58 Good brandnames for products
17:38 Living your brand values
18:57 Stewart Butterfield’s famous pivots
22:16 Closing credits
Other media mentioned
Wally Olins – On Brand – https://amzn.to/3m7sUQ0
About The Pig Wrestlers
Ray Rafiq is the founder of increasingly larger businesses: Regent Street Cinema, Baker Street Bakery, Wigwamm, GetAgent, Unmortgage.
Jock Busuttil is the founder of Product People Limited, a freelance head of product, author and conference speaker, with over two decades’ experience helping technology companies. (jockbusuttil.com)
Recorded on 6 August 2021
Music: Crazy Glue (Instrumental Version) by Josh Woodward (CC-BY 4.0)
