Ray and Jock talk about influencers, content creators and the brands they create for themselves.

In this episode

0:00 Opening titles
0:14 Compare yourself to you yesterday
2:51 How do influencers grow and monetise?
3:46 What motivates influencers
7:31 Risks of brand tie-ups with influencers
10:37 James Gunn didn’t burn his bridges
12:51 Learning from coaching
15:54 Closing credits

About The Pig Wrestlers

Ray Rafiq is the founder of increasingly larger businesses: Regent Street Cinema, Baker Street Bakery, Wigwamm, GetAgent, Unmortgage.

Jock Busuttil is the founder of Product People Limited, a freelance head of product, author and conference speaker, with over two decades’ experience helping technology companies. (jockbusuttil.com)

Recorded on 6 August 2021
Music: Crazy Glue (Instrumental Version) by Josh Woodward (CC-BY 4.0)