Ray and Jock are joined by TikTok sensation Max McCann for a revealing interview in which he shares the long, hard path to becoming an overnight success, and how he keeps his positive attitude when faced with trolling.
Podcast: Download (Duration: 43:17 — 61.0MB)
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In this episode
0:00 Opening titles
0:36 Introduction to Max
4:40 A sustainable relationship with food
6:39 1.6M followers in 10 months
8:08 Constantly in helping mode
9:44 Tapping into audience needs
14:10 Making a living from TikTok
17:34 Bizarre comments and lookalikes
19:35 Empathy with the audience
22:15 Honesty and trust
24:02 Trolling and positivity
27:25 Building a business around a problem
33:12 Where do you start when doing something new?
35:44 Motivation to succeed
37:48 Catchphrases
38:28 Max’s go-to recipe
39:17 Who do you follow on social media?
41:03 Advice for someone following in your footsteps
42:53 Closing credits
About The Pig Wrestlers
Ray Rafiq is the founder of increasingly larger businesses: Regent Street Cinema, Baker Street Bakery, Wigwamm, GetAgent, Unmortgage.
Jock Busuttil is the founder of Product People Limited, a freelance head of product, author and conference speaker, with over two decades’ experience helping technology companies. (jockbusuttil.com)
Recorded on 9 July 2021
Music: Crazy Glue (Instrumental Version) by Josh Woodward (CC-BY 4.0)
